一、耐克(Nike)
"Just Do It!" (想做就做)"Nothing Is Impossible"
(没有不可能)
"I Can Play!"(我能,无限可能!)
"Run First!"(一路领先)
二、阿迪达斯(Adidas)
"Impossible Is Nothing"(没有不可能)
"Where Are You Going?"(你将去向何方?)
"The Future Is Here"(未来已来)
三、特步(Xtep)
"Make a Difference"(创造差异)
"Run More Than Just Distance"(跑出更多可能)
"Unleash Your Potential"(释放潜能)
四、李宁(Lining)
"YOUNG ON THE GOAT"(年轻就是资本)
"The Spirit of Competition"(竞争精神)
"Believe in Yourself"(相信自己)
五、安踏(Anta)
"永不止步"(Never Stop)
"中国力量"(强调民族精神)
"超越想象"(突破极限)
六、361°
"More Than a Degree"(不止一度热爱)
"Unleash Your Potential"(释放潜能)
"The Future is Now"(未来触手可及)
七、彪马(PUMA)
"Nothing Is Possible"(无足轻重的可能)
"Rise and Shine"(崛起闪耀)
"The Puma Way"(彪马之道)
八、锐步(Reebok)
"I Am What I Am"(我就是我)
"Unlimited Motion"(无限运动)
"Step Into the Future"(迈向未来)
九、斐乐(FILA)
"The Art of Movement"(运动的艺术)
"Feel the Rhythm"(感受节奏)
"Vigor & Elegance"(活力与优雅)
十、美津浓(Mizuno)
"Rhythm of the Wave"(海浪节奏)
"Trance Running"(迷幻跑步)
"Elevate Your Game"(提升表现)
补充说明
核心理念: 各品牌通过广告词传递运动精神,如耐克的"Just Do It!"强调行动力,阿迪达斯的"Impossible Is Nothing"突出突破极限,特步的"Make a Difference"体现社会责任感。 经典案例
以上广告词覆盖品牌核心价值与市场定位,可根据具体需求进一步分析应用场景。